G-Shock Expands Rainbow Options with Blue Phoenix

From JustLuxe content partner iW Magazine

G-Shock vies for immortality as it debuts a watch within its luxury MT-G collection made with colors said to recall the Blue Phoenix, a bird sometimes called the Chinese phoenix and said to be a symbol of good luck, or more specifically immortality and rebirth.  

The new G-Shock MTGB2000PH2.

The new G-Shock MTGB2000PH2 is a limited-edition steel and carbon watch with an eye-catching, rainbow-colored bezel and case. It's yellow to red IP-finished case flash atop a largely blue hue. These colors echo on the dial as well, along with purple, pink, orange, and yellow accents.

G-Shock created the watch with two types of colorful IP finishing, with horizontal gradation on the bezel and vertical gradation on the case. The resulting color variation creates a set of unique patterns that vary from watch to watch, which means no two G-Shock MTGB2000PH2 models are the same.

G-Shock’s IP-finished color variation creates a set of unique patterns that vary from watch to watch.

The new watch continues G-Shock’s exploration of colorful IP-finished cases and bracelets. This latest example comes two years after G-Shock debuted the much-discussed rainbow-finished MTGB1000RB-2A, and more recently following the debut of several colorful Full Metal Series models. Only a few weeks ago, G-Shock upped the ante with the gold and rainbow-colored GMWB5000TR-9, the first titanium G-Shock with an all-mirror IP finish.

As an MT-G collection model, the watch offers a Bluetooth communication function that can automatically connect with the G-Shock Connected app. In addition, the full range of G-Shock technical and anti-shock structural features are also here, including a sapphire crystal, Carbon Core Guard structure, and Tough Solar Power. Basic features include high-brightness LED illumination, dual time, and chronograph.

The G-Shock MTG-B2000PH ($1,100) will be available beginning in June at G-Shock retailers, the G-Shock Soho Store, and gshock.com.

iW Magazine

The unrivaled destination for any horological enthusiast, novice explorer or self-proclaimed watch nerd; and just about anyone intrigued by beauty and mechanics. For 29 years, International Watch has been the definitive authority for all watch-related matters, providing in-depth reports on all aspects of horology, from established Swiss watchmaking firms to independent houses of horology, product reviews, technical stories, wrist trends, the unique culture of collectors and more. International Watch Magazine offers a global perspective on all watch-related matters, aptly fitting into the context of our readers’ horological interests. We expose the expertise, craftsmanship and history, engage in brand storytelling and celebrate the mechanical acumen of the industry’s finest brands. Our team comprises some of the most respected authorities on luxury timepieces, educating, and eloquently capturing the experience of the watch enthusiast….(Read More)