Robert Pattinson proves that he is more than just a glittering vampire thanks to the new campaign for the Dior Homme spring 2017 collection. Set in Paris, the black and white images are captured by none other than Karl Lagerfeld. Of course, Pattinson has been closely associated with Dior for awhile now, being the face of Dior Homme and having fronted well-received fragrance campaigns for Dior in the past.
Dressed in a biker jacket, tuxedo and suit — one of which is embroidered with lily-of-the-valley motifs, Pattinson shows off a collection that was overseen by Dior’s creative director Kris Van Assche. The campaign is meant to evoke film noir.
“I’m always floored at the undeniable beauty of Paris,” said Pattinson in a statement. “And at night in the alleys and the side streets, emptied of crowds it’s almost more breathtaking. Contrasting shadows make everywhere you look seem like a frame from a movie.”